10 Tips for Creating Propertunity and Relationship Capital

10 Tips for Creating Propertunity and Relationship Capital



I love a reason to get together at home. It gives me an opportunity to be with friends and colleagues in a more casual private setting, and create an opportunity for people to meet and begin building a relationship. Remy’s second birthday was a perfect way to do just this. It was a combination of comforting foods (because I love to cook); dogs running around; and engaging conversation.

In building relationship capital, I am always thinking about what I can do to be more valuable to my relations, and how and where I can be exposed to new professionals and be able to create a mutually beneficial relationship.

Remy1Here are 10 tips that will help you better nurture your existing relationships and build new ones.

  1. Develop real, lasting relationships with clients.
  • Building strong connections will not only enrich you professionally, but will make work more rewarding
  • Kind gestures, like sending holiday or birthday cards, aren’t just good marketing tactics, they help maintain a personal bond


  1. Work on improving yourself and pursuing your goals
  • Build self-confidence and motivation by fine tuning your own talents
  • Continue training and learning throughout your career and life


  1. Say ‘NO’ more often
  • Warren Buffet once said, “The difference between successful people and very successful people is that very successful people say ‘no’ to almost everything.”
  • Empower yourself to put your well-being first
  • Learn what activities need to be prioritized
  • Being happy and less stressed will help you have stronger and healthier relationships


  1. Join a community
  • Gain a different perspective on life by seeing how others handle challenges
  • Reap the benefits of a group of people who can become your support system
  • New friendships can easily become professional relationships


  1. Communicate, communicate, communicate
  • Update your client regularly
  • Provide options and help them solve problems


  1. Tell the truth
  • Always tell the truth no matter how difficult it may be because once trust is broken with your client, it’s very difficult and time consuming to earn it back.


  1. Show some empathy
  • Understand your clients and their needs/wants
  • Take notes, be friends on social media(Facebook, LinkedIn, etc) to keep updated on their social life, family and interests


  1. Make their lives better
  • Add value to people’s lives – e.g. email newsletters, blogs
  • Provide your client with helpful tips that don’t necessarily have anything to do with the sell


  1. Respect their time
  • Respond to requests and inquiries in a timely manner
  • Don’t bombard clients with sales messages or other communication that only benefit you


  1. Reward your loyal customers
  • Send thank you cards
  • Gift them small thoughtful items for their new home – like flowers, coasters or plants – or maybe fruit baskets or chocolates for the foodies



August 2016 ©MBKoethWhatever the reason or venue, try to get together as often as you can with the people you care about; create new everlasting relationships and enjoy the times you can share together.

If you have any additional ideas on building relationships, please let me know.


Melissa Jane